Ridestore Publication Project
This page is devoted to the final project for multimedia design studies. Website and the presented content are fully prepared by the author of the website. Happy reading!
Ridestore | about the company
Ridestore is a Swedish company founded in 2006 by two brothers Linus and Emil. Initially, the company operated in the motor industry, but over the years it began to move mainly towards winter sports. In the following years of its operation, Ridestore established its two proprietary brands, Dope Snow and Montecwear, which are known among European skiing and snowboarding fans as excellent, in terms of technical terms, mountain equipment, which stands out with their design. Ridestore was created primarily with the customer to whom it addresses its products in mind, and it was for this remarkable approach that it was quickly loved and gained a lot of returning customers.
Ridestore is an online store and 80% of its employees work remotely from all over the World. Possibility of remote work from the foot of the mountains or from the beaches is a great freedom for the employees but also a great dose of trust from the company. Although it might seem that such a system of work is not particularly new or innovative, it must be admitted that Ridestore is great at finding the best of the best for its ranks, as well as at creating an atmosphere which not one well-known company could envy.
publication | about the project
Ridestore publication contains a collection of 11 interviews conducted with 13 employees of the company. Each interview tells a different story and job position. Publication shows completely different and at the same time similar feelings towards the company. Interlocutors share with us their feelings about working at Ridestore and what they do on a daily basis in their lives.
Pulication is to present a humanistic vision of team management, which, despite becoming more and more popular among companies, is still very often only theoretical. Ridestore is a great example to show in a practical way how you can have a good-class company and at the same time create and manage a team in an absolutely outstanding way. The content of the publication proves that we really have the right to love our work. Happy reading!
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